Service Quality of BRAC Bank in Bangladesh: A Case Study

Islam, Dr. Nazrul; Ibne Tareq, Md. Arif Billah

dc.contributor.author	Islam, Dr. Nazrul
dc.contributor.author	Ibne Tareq, Md. Arif Billah
dc.date.accessioned	2022-10-23T06:34:18Z
dc.date.available	2022-10-23T06:34:18Z
dc.date.issued	2022-10-23
dc.identifier.citation	cc	en_US
dc.identifier.issn	1998-7889
dc.identifier.uri	http://hdl.handle.net/123456789/237
dc.description	Eighth Int. Conference on Opers. & Quant. Management	en_US
dc.description.abstract	This paper attempts to identify the service quality of BRAC Bank of Bangladesh. It identifies the Service quality factors important to the Bank. A survey has been conducted on the clients of BRAC Bank with a structured questionnaire. The respondents’ were selected from the 14 branches of BRAC Bank located at Dhaka city. More than 200 retail customers were interviewed with a structured Questionnaire. The sample clients were selected randomly at the branches. Factor analysis was Conducted to identify the service quality factors of the bank. Results show that the most important Perceived service quality factors are satisfaction of the clients’ best interest by the bank and the Tangible physical facilities of the bank.	en_US
dc.language.iso	en	en_US
dc.publisher	Eastern University	en_US
dc.subject	Service Quality, BRAC Bank,	en_US
dc.subject	Clients Best Interest to the Bank, Tangible Physical Facilities.	en_US
dc.title	Service Quality of BRAC Bank in Bangladesh: A Case Study	en_US
dc.type	Other	en_US